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TJSL represents a company’s commitment to sustainable development by balancing economic, social, and environmental aspects. It is not merely a legal obligation but a strategic initiative to embed ethical values into corporate operations.
In Indonesia, TJSL implementation is regulated by laws such as Law No. 40 of 2007 on Limited Liability Companies, which mandates companies—especially those engaged in natural resources—to carry out social and environmental responsibility. This regulation reinforces that business activities cannot be separated from the social and environmental impacts they generate.
The main goal of TJSL is to enhance the company’s contribution to community welfare and environmental sustainability. Companies are expected to move beyond financial profits by considering social and ecological values as essential indicators of long-term business success.
TJSL programs enhance brand reputation, build customer trust, and attract sustainability-focused investors. These programs also improve employee loyalty and create opportunities for strategic collaboration with local communities and development partners.
TJSL provides tangible benefits through community empowerment, education, social services, and infrastructure development. Environmentally, it supports resource conservation, emission reduction, and promotes the use of renewable energy.
TJSL rests on three integrated pillars: environmental, social, and governance (ESG).
Companies are expected to implement eco-friendly programs such as recycling, energy efficiency, water conservation, and reforestation. These efforts help mitigate climate change and protect biodiversity.
The social pillar includes corporate involvement in improving community well-being, such as skills training, women's empowerment, and public health initiatives.
Good governance ensures TJSL is implemented transparently, accountably, and consistently. This includes regular reporting, audits, and integrating ethical principles into the entire business process.
PT Pertamina, through its "Pertamina Sobat Bumi" program, runs energy conservation and MSME empowerment initiatives to minimize environmental impacts and improve community welfare.
Reference: Pertamina and SDGs
Bank BRI promotes TJSL by offering financial literacy training, educational infrastructure development, and microcredit support to small businesses.
Reference: TJSL at BRI
Telkomsel has launched digital literacy and coding training programs for youth in remote areas, as part of its digital inclusion commitment.
Well-designed TJSL programs significantly improve a company’s public image and stakeholder trust. Companies with strong social responsibility tend to gain greater consumer and regulatory confidence.
Reputation is a valuable intangible asset. Consistent TJSL efforts attract ESG-oriented investors, strengthen customer loyalty, and help companies stand out in competitive industries.
TJSL has evolved from an optional initiative to a core component of long-term business strategy. Modern companies integrate social and environmental considerations into their strategic planning to create sustainable value.
This involves aligning the company’s vision and mission with sustainability values, setting environmental and social KPIs, and allocating sufficient budgets for program implementation.
TJSL planning includes mapping community needs, formulating short- and long-term goals, and involving local stakeholders to ensure relevance and success.
Monitoring ensures program effectiveness, while evaluation assesses social and environmental impact. These insights inform future improvements.
Sustainability reports serve as official documentation of transparency, outlining program activities, budget allocation, achievements, and challenges.
Relevant regulations include:
Government agencies like OJK and the Ministry of SOEs act as regulators and facilitators by promoting transparency and integrating TJSL into core business strategies.
Executives set TJSL policies and allocate resources to ensure successful program delivery.
Active employee involvement drives operational execution and fosters a culture of social responsibility within the organization.
Local communities and civil society organizations play crucial roles as beneficiaries and implementation partners, ensuring relevance and long-term impact.
Common challenges include:
Technology is vital for improving the efficiency, reach, and transparency of TJSL programs. Real-time digital reporting tools enable structured data collection, easier audits, and greater public trust.
Companies are also adopting green technologies, such as renewable energy systems, eco-friendly waste processing, and energy-saving solutions, which not only benefit the environment but also reduce operational costs.
Conclusion
TJSL is no longer optional but a strategic necessity amid global challenges like climate change, social inequality, and resource scarcity. Companies that embed TJSL into their core strategies not only benefit society and the environment but also strengthen their market position, build positive reputations, and ensure long-term business sustainability.
Jejakin’s green programs combine high-tech monitoring, biodiversity restoration, and community-led initiatives to deliver powerful, sustainable change across ecosystems.
